The Makro Difference

Makro makes a difference by creating value added for your business.
We offer a full service package for a long term brand development. Join us!

PARTNERING WITH MAKRO


CATEGORY / BRAND ASSESSMENT
  • Determine the gap between current performance and the desired category/brand role.
  • Identify where more focus is needed.
  • Identify opportunities for strategy development.
  • Ensure the category/brand plan will address the highest priority opportunities.

CATEGORY / BRAND STRATEGY
  • Choices to drive the business from the current status to the desired position.
  • Establish a roadmap to achieve the objective.

CATEGORY / BRAND TACTICS
  • Product Assortment selected to put on the shelf to satisfy consumer needs.
  • Correct pricing point at the POS aligned with strategy.
  • Right placement at the POS, layout and display of products on the shelf in secondary locations.
  • Promotion: an incremental short-terms incentive to consumers to influence purchase behavior.
  • POP Media: On and off shelf materials that advertise the brand in-store

VENDORS
  • Full trucks orders to our vendors.
  • Forecast accuracy.

CUSTOMERS
  • Improve product availability (NO out of stocks) in the markets.
  • Reduce costs (better landed cost) by improving the mix in the container.
  • Order turnover to customers: 3 days.
  • Makro pays always ON TIME and IN FULL.
  • No credit risk to our vendors (Credit references from other US Multinationals).

(305) 468-8340 | 1800 NW 135 Ave Suite 110, Miami Fl 33182, USA